Get a Fresh Start.

Meet some of the brands we work with or apply to the Fresh Start program.

Fresh Start is an accelerator created by The Fresh Factory to help launch the next generation of fresh plant-based, clean-label foods. 

We help companies prepare for launch into massive distribution through a fully integrated accelerator providing specialized offerings: 

  • Product formulation, food safety, and production services
  • Channel and distribution insights, along with brand positioning
  • Investor feedback to help companies raise the capital needed to scale
  • Access to a flexible manufacturing platform

We take equity in exchange for services offered, making us partners with emerging brands as they grow.

Apply to the program

The program

A 12-week sprint full of actionable information and introductions across formulation, production, and finance. We’ve helped dozens of companies launch products, becoming their trusted growth partner in everything from product formulation to e-commerce fulfillment.

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Backed by advisors who manage over $2B in venture capital

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Some of the brands we've launched

Plant-based takes on everyday favorites—buffalo dip, queso, ranch dressing, and more. Every product includes fresh ingredients from a farmer we know and trust. Products are refrigerated and sold through produce or deli. Food-service sizes are also available (pouches and gallons).

Whole Foods asked us to create a line of cold-pressed juices for their Midwest region. These fresh juices are functional-focused and built around subcategories of vitality, glow, immunity, and defense. We will soon launch a complementary line of elixirs at a lower price point.

Brands under $1M TTM Sales

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Brands over $1M TTM Sales

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Let's build something together.

Go to market with a trusted partner.

Apply today